HANOI, VIETNAM WILL BE, IS OR HAS BEEN YOUR DESTINATION, THIS IS THE BOOK FOR YOU.

WORLDWIDE

IN VIETNAM

HANOI, VIETNAM WILL BE, IS OR HAS BEEN YOUR DESTINATION, THIS IS THE BOOK FOR YOU.

WORLDWIDE

IN VIETNAM

Hanoi, Vietnam will be, IS OR HAS BEEN YOUR DESTINATION, THIS IS THE BOOK FOR YOU.

WORLDWIDE

IN VIETNAM

INTRODUCTION

Wandering the streets of Hanoi and seeing the city through the eyes of photographer Ngoc Tran, the city’s veil is lifted. In this dreamily conveyed, casually told and yet deeply informative narrative, we are drawn deep into the Hanoian world of streetside tables, cluttered windows and yellow-hued walls with their criss- cross shadows as if we are taking a well- trodden pathway home. In no hurry, we wander transfixed across the town through its side streets, watching everything we see with warm recognition, all courtesy of our guide’s authoritative and confident insider’s knowledge.

Ngoc’s Hanoi is a quiet world, but it is one full of people. As we stroll from street to street at random, stopping to focus on easy-to-miss details with almost poetic understanding, we always find ourselves right among the common people, those who carry the air of sadness that all strangers share, yet robed here in the familiarity we usually reserve for kin. Through Ngoc’s lens, their unseen lives come into full, richly rendered view, their mysteries communicated with simple clarity.

This photo book brings the culture and cuisine of Hanoi into high resolution without losing readers in inauthentic structures. A recipe here, a storefront there, a perfectly- created dish, the view from a doorway—all laid out as they are found in the real world, one after the other, resisting form and sequence. In this book, Ngoc affectionately passes over a handful of memories, inspirations and poignant insights; they are now ours to enjoy too, a vision of this extraordinary city, intimately shared.

Join Ngoc Tran in this stroll through Hanoi, and don’t forget to smile at all the folks you’ll meet on the streets. They’ll be welcoming you home.

MICHAEL ARNOLD FOUNDER & OWNER METRO WRITERS

INTRODUCTION

Wandering the streets of Hanoi and seeing the city through the eyes of photographer Ngoc Tran, the city’s veil is lifted. In this dreamily conveyed, casually told and yet deeply informative narrative, we are drawn deep into the Hanoian world of streetside tables, cluttered windows and yellow-hued walls with their criss- cross shadows as if we are taking a well- trodden pathway home. In no hurry, we wander transfixed across the town through its side streets, watching everything we see with warm recognition, all courtesy of our guide’s authoritative and confident insider’s knowledge.

Ngoc’s Hanoi is a quiet world, but it is one full of people. As we stroll from street to street at random, stopping to focus on easy-to-miss details with almost poetic understanding, we always find ourselves right among the common people, those who carry the air of sadness that all strangers share, yet robed here in the familiarity we usually reserve for kin. Through Ngoc’s lens, their unseen lives come into full, richly rendered view, their mysteries communicated with simple clarity.

This photo book brings the culture and cuisine of Hanoi into high resolution without losing readers in inauthentic structures. A recipe here, a storefront there, a perfectly- created dish, the view from a doorway—all laid out as they are found in the real world, one after the other, resisting form and sequence. In this book, Ngoc affectionately passes over a handful of memories, inspirations and poignant insights; they are now ours to enjoy too, a vision of this extraordinary city, intimately shared.

Join Ngoc Tran in this stroll through Hanoi, and don’t forget to smile at all the folks you’ll meet on the streets. They’ll be welcoming you home.

MICHAEL ARNOLD FOUNDER & OWNER METRO WRITERS

CONTENT

BASIC INGREDIENTS GOOD MORNING HANOI FLOWER CYCLE FLOWER VILLAGE LOCAL MARKET CHAT WITH A HOUSEWIFE IT’S LUNCH TIME COM BINH DAN HANOI FANCY FOODS NARROW ALLEYS NORTHERN TET ST. JOSEPH’S CATHEDRAL

OLD BUILDINGS STORIES BLACK TEETH - A BEAUTY TREND GUOM LAKE BIRD LOVER BARBER SHOP TEA TIME HISTORY BRIDGE DRINK TIME CHAT WITH A DRINKER TUBE HOUSE XE OM STREET FOOD

CONTENT

BASIC INGREDIENTS GOOD MORNING HANOI FLOWER CYCLE FLOWER VILLAGE LOCAL MARKET CHAT WITH A HOUSEWIFE IT’S LUNCH TIME COM BINH DAN HANOI FANCY FOODS NARROW ALLEYS NORTHERN TET ST. JOSEPH’S CATHEDRAL

OLD BUILDINGS STORIES BLACK TEETH - A BEAUTY TREND GUOM LAKE BIRD LOVER BARBER SHOP TEA TIME HISTORY BRIDGE DRINK TIME CHAT WITH A DRINKER TUBE HOUSE XE OM STREET FOOD

OVERVIEW

OVERVIEW

FRIED RAGWORM CAKES

.... My childhood memories are filled with rainy afternoons after school, where I came home to the smell of frying worm patties. The happiness of my childhood was successfully sneaking a patty when mom wasn’t looking and running away.

TRADITIONAL FAMILY MEAL STYLE

A traditional home meal consists of a soup, a main dish, and a side dish such as pickled vegetables. It needs to comprise of savory, sour, and fresh flavors in a harmonious mix. The men of the family can enjoy a glass of traditional rice wine before a meal.

BLACK TEETH A BEAUTY TREND

Love first for the ponytail - Love so for elocutionary charm - Love then for the beauty spots -Love more for the sparkling dark ever teeth. This was the portrait of the Vietnamese dream girl in the past. Now all of them have become grandmothers and great grandmothers. To have a set of fashionable black teeth, each region has different methods of staining.

AUTHOR

NGOC TRAN

My name is Ngoc Tran, born in 1981. First time, touch on a professional camera, photography has become my inseparable passion. Love what I do and do what I love, I believe that whatever I do for work are calling in my heart, my chosen profession. A calling of my heart is streetlife photography. I always passionate about culture, human lifestyle. In May 2022, I released the second book ‘HANOI THE LIFESTYLE & THE FOOD’, which is part of an inspirational project: ‘VIETNAM THE LIFESTYLE & THE FOOD’. I plan that in 2023, I will finish the book ‘SAIGON THE LIFESTYLE & THE FOOD’, ‘CENTRAL VIETNAM THE LIFESTYLE & THE FOOD’.

AUTHOR

NGOC TRAN

My name is Ngoc Tran, born in 1981. First time, touch on a professional camera, photography has become my inseparable passion. Love what I do and do what I love, I believe that whatever I do for work are calling in my heart, my chosen profession. A calling of my heart is streetlife photography. I always passionate about culture, human lifestyle. In May 2022, I released the second book ‘HANOI THE LIFESTYLE & THE FOOD’, which is part of an inspirational project: ‘VIETNAM THE LIFESTYLE & THE FOOD’. I plan that in 2023, I will finish the book ‘SAIGON THE LIFESTYLE & THE FOOD’, ‘CENTRAL VIETNAM THE LIFESTYLE & THE FOOD’.

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